The 10 Best PPC Agencies in Manchester (2027)

The best PPC agencies in Manchester for 2027 are Gorilla Marketing, Platform 81, Aware Digital, Clickoo and Bring Digital. Made By Factory, Add People, M3.agency, CTI Digital and Red Cow Media complete the list.

Paid search in Manchester is not cheap. Competitive terms in legal, finance and home services can cost several pounds a click, and a badly structured account will burn through a month's budget before anyone notices. The difference between a good PPC agency and an average one is often the difference between a profitable channel and an expensive lesson.

Here are the Manchester agencies we would trust with a Google Ads budget, and what each one does best.

Manchester's Top 10 PPC Agencies

  1. Gorilla Marketing: Best for Google Ads built around revenue
  2. Platform 81: Best long-established PPC specialist
  3. Aware Digital: Best for ecommerce PPC with published pricing
  4. Clickoo: Best for international PPC
  5. Bring Digital: Best for retail paid media
  6. Made By Factory: Best for search and social ads together
  7. Add People: Best for small business budgets
  8. M3.agency: Best for creative-led paid campaigns
  9. CTI Digital: Best for enterprise clients
  10. Red Cow Media: An established SEO-led agency
The 10 best PPC agencies in Manchester, 2027
RankAgencyHeadquartersPaid media strengthsBest for
1Gorilla MarketingManchesterGoogle Ads, Microsoft Ads, paid socialGoogle Ads built around revenue
2Platform 81ManchesterPPC management, Google Ads, Microsoft AdsLong-established PPC specialist
3Aware DigitalManchesterEcommerce PPC, Google Ads, Microsoft Ads, Meta, TikTok, LinkedInEcommerce PPC with published pricing
4ClickooManchesterPaid search, paid social, international PPCInternational PPC
5Bring DigitalManchesterSEO, paid media, affiliates, paid social, analyticsRetail paid media
6Made By FactoryManchesterPPC, Google Ads, Microsoft Ads, social advertisingSearch and social ads together
7Add PeopleManchesterSEO, PPC, paid social, web designSmall business budgets
8M3.agencyBirmingham (Manchester office)SEO, PPC, branding, web, socialCreative-led paid campaigns
9CTI DigitalManchester (Ancoats)Digital transformation, web builds, digital marketingEnterprise clients
10Red Cow MediaManchesterSEO, paid search, paid social, retargeting, CROAn established SEO-led agency

The Agencies Reviewed

1. Gorilla Marketing

Best for Google Ads built around revenue

HeadquartersManchester (global HQ), with UK offices in Leeds, Sheffield, Liverpool, Newcastle and Hull
Founded2015
Manchester baseGlobal headquarters
Core servicesGoogle Ads, Microsoft Ads, Shopping, Performance Max, paid social
NotableGoogle Premier Partner, Microsoft Advertising Partner, Meta Business Partner
Ideal forBusinesses that want every pound of spend traced to a lead or sale

Gorilla Marketing is a Google Premier Partner headquartered in Manchester. It builds campaigns around revenue rather than clicks, clients keep ownership of their ad accounts, and landing pages are built on Canopy, Gorilla's own landing page platform for paid campaigns.

Results include a regional personal injury law firm that cut its cost per lead by 58% while conversions rose 320%, and an online wood supplier running at 9x ROAS. Every campaign is tracked live in Gorilla Reports.

Worth knowing: Gorilla does not run offline or broadcast media, so TV and out-of-home would need another partner.

2. Platform 81

Best long-established PPC specialist

HeadquartersManchester
Founded2007
Manchester baseHeadquarters
Core servicesPPC management, Google Ads, Microsoft Ads
NotablePaid search specialist since 2007
Ideal forBusinesses wanting a dedicated PPC partner

Platform 81 has been running paid search in Manchester since 2007, which makes it one of the longer-established PPC specialists in the city.

Founded in 2007, Platform 81 is a Manchester digital agency with a strong PPC focus, managing Google Ads and Microsoft Ads campaigns with an emphasis on keyword research, ad copy and landing page optimization.

Worth knowing: PPC is its core, so SEO and content would sit with another partner.

3. Aware Digital

Best for ecommerce PPC with published pricing

HeadquartersManchester
Manchester baseHeadquarters
Core servicesEcommerce PPC, Google Ads, Microsoft Ads, Meta, TikTok, LinkedIn
NotablePublishes pricing: management from £800 per month
Ideal forEcommerce businesses wanting transparent PPC pricing

Aware is refreshingly open about cost: setup packages start from £1,000, and starter management plans run from £800 to £1,200 per month.

Aware Digital is a Manchester PPC agency focused on helping ecommerce businesses generate more sales from their ad spend, across Google Ads (Search, Display and Performance Max), Microsoft Ads, Meta, TikTok and LinkedIn.

Worth knowing: Its published plans are geared toward smaller ad budgets.

4. Clickoo

Best for international PPC

HeadquartersManchester
Founded2009
Manchester baseHeadquarters
Core servicesPaid search, paid social, international PPC
NotableRuns international PPC in most major languages
Ideal forBrands advertising in several countries

Clickoo is a specialist PPC agency in Manchester covering paid search and paid social, with international pay-per-click campaigns run in most major languages.

Worth knowing: Paid media only, so organic search would need another partner.

5. Bring Digital

Best for retail paid media

HeadquartersManchester
Founded2012
Manchester baseHeadquarters
Core servicesSEO, paid media, affiliates, paid social, analytics
NotableNamed UK Large SEO Agency of the Year at the 2023 UK Agency Awards
Ideal forRetailers with large or technically complex websites

Bring Digital was named the UK's Large SEO Agency of the Year at the 2023 UK Agency Awards, and passes technical recommendations to development teams through a ticketing system built for large retail sites.

Established in 2012, Bring Digital works with ecommerce brands across organic search, paid media, affiliates, paid social and analytics. More than 20 SEO specialists work from its Manchester office.

Worth knowing: Heavily ecommerce-focused, so B2B and service businesses may be better served elsewhere.

6. Made By Factory

Best for search and social ads together

HeadquartersManchester
Manchester baseHeadquarters
Core servicesPPC, Google Ads, Microsoft Ads, social advertising
NotableBespoke paid campaigns across search and social
Ideal forBusinesses wanting search and social ads from one team

Made By Factory is a Manchester digital agency that builds bespoke PPC strategies across Google Ads, Microsoft Ads and social advertising platforms.

Worth knowing: A smaller agency, so check capacity for large, multi-market accounts.

7. Add People

Best for small business budgets

HeadquartersManchester
Manchester baseHeadquarters
Core servicesSEO, PPC, paid social, web design
Notable200+ staff focused on small and medium businesses
Ideal forSmall businesses and local trades on modest budgets

For a local business that would otherwise do no digital marketing at all, Add People offers an accessible entry point across SEO, PPC, paid social and web design.

Add People focuses entirely on small and medium businesses, with campaigns structured to work on modest budgets across almost any industry. With a team of more than 200, it runs standardized processes that keep costs down.

Worth knowing: Standardized packages suit simple needs better than complex campaigns.

8. M3.agency

Best for creative-led paid campaigns

HeadquartersBirmingham (Manchester office)
Founded1999
Manchester baseManchester office, Birmingham HQ
Core servicesSEO, PPC, branding, web, social
NotableCertified B Corp with 25+ years' experience
Ideal forBrands wanting creative and performance together

M3.agency pairs creative work with performance marketing, and its Clutch reviews highlight detailed reporting and strong project management.

Founded in 1999, M3.agency is a certified B Corp with offices in Manchester, Birmingham, Telford and Dubai. It combines branding and creative with SEO, PPC and web development.

Worth knowing: Headquartered in Birmingham, so ask who in Manchester would run your account.

9. CTI Digital

Best for enterprise clients

HeadquartersManchester (Ancoats)
Founded2003
Manchester baseHeadquarters
Core servicesDigital transformation, web builds, digital marketing
NotableClients include Chester Zoo, Aldermore Bank, Prezzo and Mind
Ideal forLarger organizations needing a website and marketing partner

Known for enterprise web builds and digital transformation, CTI also offers digital marketing including SEO and PPC, and holds ISO 9001 and ISO 27001 certification.

CTI Digital has been a fixture of Manchester's digital scene since 2003 and describes a team of more than 200 strategists, designers, marketers and developers. Its clients include Chester Zoo, STADA, Aldermore Bank, Prezzo and Mind.

Worth knowing: Built for enterprise budgets rather than small businesses.

10. Red Cow Media

An established SEO-led agency

HeadquartersManchester
Founded2012
Manchester baseHeadquarters
Core servicesSEO, paid search, paid social, retargeting, CRO
NotableAlso runs the Red Cow Academy training courses
Ideal forBusinesses prepared to vet an agency thoroughly

The agency also promotes its services to businesses in the UAE through a separate website.

Red Cow Media is a Manchester city center agency established in 2012, offering SEO, paid search, paid social, retargeting and conversion rate optimization. It also runs digital marketing courses through the Red Cow Academy.

Worth knowing: Much of Red Cow's website, including its client logos and case studies, has not been refreshed in years, and its directory reviews date back to 2021 to 2023. Ask for up-to-date results, recent references and confirmation of who is currently on the team before committing.

What PPC Management Costs in Manchester

Pricing varies widely, but some Manchester agencies publish theirs. Aware Digital, for example, lists setup packages from £1,000 and starter management from £800 to £1,200 per month. Larger, multi-channel accounts at bigger agencies usually cost considerably more. Whatever the fee, ad spend is paid on top and should always sit in an account you own.

Five Questions to Ask

  1. Will the ad accounts be in my name?
  2. How do you track leads and sales, not just clicks?
  3. How often do you review search terms and negatives?
  4. Who builds the landing pages?
  5. What is the minimum contract?