Highlights of the 2008 Gay and Lesbian Consumer Study: the 2008 Prime Access/PlanetOut Gay and Lesbian Consumer Study is one of the largest and most comprehensive studys of gay and lesbian consumer habits and brand perceptions.

(Press Release: Bravo, Apple, Absolut, Levi's Deemed Most Gay-Friendly Brands according to Major Gay & Lesbian Consumer Study)

The Gay Press Report is produced by Prime Access Inc. and media placement firm Rivendell Media Company Inc. The Report is a unique service to the advertising industry since the data contained in it can be found nowhere else. Each year the Report documents advertising activity in the gay and lesbian press, provides insights and analyzes marketplace trends.